I’ve been blogging here about my new book coming out soon titled, Small Brand America V: Special Bourbon Edition. In fact, this coming week is the last round of interviews and I should have writing wrapped up shortly thereafter. The final product is going to be a fantastic look at craft distilleries making their own bourbon and their struggles in getting established in an industry dominated by titans.
One of the ways these small companies stand out is by connecting with their customers. One of the ways they do this is by adding value to their product by creating cocktail recipes with their bourbon. I’m gathering cocktail recipes from them and will be publishing a second book called Bourbon Mixology, which will share their cocktail recipes.
I plan on releasing the two books at the same time. I’m thinking the ultimate would be to have someone reading Small Brand America V while sipping on a cocktail they just read about in Bourbon Mixology!