Tag Archives: author

HOW LONG IS YOUR WRITING “TO-DO” LIST?

On Friday, I sat down and started to write down what I needed to do to get caught up with my writing over the weekend. I stopped at line 15 knowing I already had more than I could accomplish.

When you are self-published author trying to build a personal brand, it’s easy to overwhelm yourself. After all, you are doing the jobs a team would be assisting you with had you gone the traditional route.

The good news is, things are starting to pay-off for me. Hard work is getting recognized. My latest project, The Bourbon Show, which is a podcast/collaboration with Evan Haskill and Seth Brown, is really doing well. People seem to really like it both in terms of feedback received and the all-important download stats.Also, the industry is taking note. We are lining up some incredible guests for future shows.

I honestly don’t know what the endgame is with my writing/online magazine publishing/podcasting career, but I do know it’s fun. Yes, I have a list of over 15 things I need to be doing right now… and I will get to them, but I have to say everything that is going remains something I like to do.

As long as it stays that way, and I continue to work hard, I’m convinced everything else will simply fall into place.

__________________

Write Steve Write! is a weekly blog by author Steve Akley. Typically it is posted on (most) Sundays and features insight about his writing… though there is an occasional movie review or random thought post. It should be noted it’s posted as a live feed… no editing, no planning beforehand, it’s typed out on Sunday morning and the “publish” button is immediately hit. Apologies for any errors but you get this just as Steve thinks it!

Coming Sunday: More random thoughts on my writing career.

In the meantime, follow check in on Steve in a variety of ways:

Steve’s Catalog on Amazon: http://goo.gl/kJpKcP

The OPUS Blog: steveakley.tumblr.com

Sign Up for Steve’s SAP News (writing updates) Newsletter: Email Registration

Sign up for Bourbon Zeppelin (bourbon newsletter): Email Registration

Check out the latest issue of Bourbon Zeppelin: See it here!

ABV Network/A Podcast Channel for Alcohol-Themed Podcastsabvnetwork.com

The Bourbon Show on iTunes: Download it here!

The Bourbon Show on Google Play: Download it here!

The Bourbon Show on Stitcher: Download it here!

Twitter: @steveakley

Instagram: @steveakley

What’s App: Steve Akley

Untappd: steveakley

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WHAT’S NEXT?

Have just completed a 10 part series reflecting back on my writing, I picked up the laptop this morning and wondered “Where do I go from here?”

It’s interesting that a question about what to write next for this blog is also reflective of my writing in general. Over the next several week I will be publishing 3 books. Brain Tsunami, Bourbon Mixology (volume 3) and Coffee & Holiday Mixology.

These three books represent the culmination of some really hard work. Normally, this would simply get me working on three new projects (maybe 5). With the successful launch of my Bourbon Zeppelin newsletter, and the launch of a podcast network (abvnetwork.com), I have to be much more cautious about what I am doing to ensure I don’t overextend myself.

Once these are published, I’m going to focus solely on two books. One is a collaborative piece with blogger Evan Haskill. This is more of a research piece… something you can do while watching TV. The other is a biography. I’m not saying who it is just yet, but let’s just say it’s going to appeal to my growing audience of bourbon fans.

I am excited about these two new project. I think both are going to be well received and I look forward to what the future brings.

_______________________

Write Steve Write! is a weekly blog by author Steve Akley. Typically it is posted on (most) Sundays and features insight about his writing… though there is an occasional movie review or random thought post. It should be noted it’s posted as a live feed… no editing, no planning beforehand, it’s typed out on Sunday morning and the “publish” button is immediately hit. Apologies for any errors but you get this just as Steve thinks it!

Coming Sunday: More random thoughts on my writing career.

In the meantime, follow check in on Steve in a variety of ways:

Steve’s Catalog on Amazon: http://goo.gl/kJpKcP

The OPUS Blog: steveakley.tumblr.com

Evan Haskill’s Blog: I am a contributor here: thebourbonguyandrye.com

Sign Up for Steve’s SAP News (writing updates) Newsletter: Email Registration

Sign up for Bourbon Zeppelin (bourbon newsletter): Email Registration

Check out the latest issue of Bourbon Zeppelin: See it here!

ABV Network/A Podcast Channel for Alcohol-Themed Podcastsabvnetwork.com

Twitter: @steveakley

Instagram: @steveakley

What’s App: Steve Akley

Untappd: steveakley

IT’S BECAUSE I WRITE 10/10

I have been doing a bit of a retrospective over my three years of writing by listing the top 10 things that have happened to me since I have started writing.

Topics Covered So Far:

#1 of 10 – My O.P.U.S. Blog

#2 of 10 – Bourbon Zeppelin

#3 of 10 – Meeting a Hero of Mine

#4 of 10 – My Love Affair with Hawaii

#5 of 10 – The Time My Books Were Featured on TV

#6 of 10 – The Story I Took 35 Years to Complete

#7 of 10 – Bourbon Mixology

#8 or 10 – Telephone Call with a St. Louis Legend

#9 of 10 – My Social Media Friends/Collaborations

———————————–

In this post…

My Next Adventure

Wow… this is it. I’m already at number 10 and i think I could do 10 more of these. As I close out this series with this post, it’s my hope you take away how much it has meant to me to simply start writing. It all began in late December 2012, after my father passed away. I published my first book in March of 2013. It’s been nothing but a positive experience, or as this series has shown, perhaps better stated a series of positive experiences.

That leads us to one final story here. This one wasn’t in the mix when I started this series. In fact, three weeks ago it wasn’t even something I had on my radar. Yet, here I am today preparing to tell you about my next chapter in my personal brand.

It all started with the release of the July 1 edition of Bourbon Zeppelin, my “all things bourbon” newsletter. In order to increase awareness about this second issue of my start-up publication I did an interview with my social media buddy Evan Haskill for his blog The Bourbon Guy and Rye.

One of the questions Evan asked me was why do I call my book publishing company SAP Entertainment. I went into how I didn’t care about a publisher’s name when I started self-publishing my books so I just called my publisher Steve Akley Publishing (each book must have a publisher listed so as someone who self-publishes, you can create the name of a publishing company or you can just use your own name like I did). I explained that using “Steve Akley Publishing” for books written by Steve Akley can be viewed as a negative by many people who are just inherently against self-publishing. Plus, it limits what I can do with the brand. In the future. I may be helping others publish their books, or I could go into other things an individual can do on their own to build a media brand like podcasting. In fact, I had even toyed with the idea of starting a podcast or  a newsletter prior to launching Bourbon Zeppelin, but went with BZ since I know about writing newsletters and podcasting would involve learning a whole new skillset for the technical components to doing it.

So the answer was about the switch and reasoning behind it from Steve Akley Publishing to SAP Entertainment. Simply put, with SAP Entertainment (SAP being for Steve Akley Publishing) I could do more with it.

One of the people who read that interview was Seth Brown.

At that time, I really only marginally knew Seth Brown. I had interviewed him via email for my O.P.U.S. interview blog (check it out here) but I hadn’t kept up with him after the interview. I really knew him more as a contributor on another of my favorite whiskey blog… The Son of Winston Churchill blog. Seth had been buddies with Hasse Berg, the blogs creator and had recently started working with Hasse on SoWC. For those who read Bourbon Zeppelin, you probably know Hasse Berg as the Associate Editor and columnist there.

If you asked me about Seth Brown three weeks ago, here’s what I would have had for you:

  1. He is a good guy. I knew this from both his relationship from Hasse Berg as well as my interaction with him when I interviewed him for O.P.U.S.
  2. He lives in Atlanta.
  3. He is a contributor on Hasse Berg’s site.

Little did I know this good guy, Atlanta living, buddy of Hasse Berg was reading my interview with Evan Haskill. One thing not on my list of what I knew about Seth Brown was the fact he used to do a podcast. When he read my interview, he had been thinking about getting back in the game so he reached out to me via direct message on Instagram.

His note mentioned he was starting a podcasting network, with all alcohol themed shows and went into some of the details including another guy who would do a beer show. I thought he was pitching me the idea of doing a show on his network. While I mentioned in my interview I wanted to do a podcast, I really guard what I create. I’m big into creating and owning my content. Additionally, I don’t like answering to people about what I’m doing. I want the freedom and control of if I create it…it’s mine. I never factor in money, or future potential into anything I do. It may be shortsighted but for me, but I have a job. Everything I do creatively is done as a hobby, for fun, so I want to do it my own way and I want to retain ownership of that content it’s mine whether it’s a success or a failure.

Since I thought Seth was pitching me on the idea of a show on his network, it was a little grey. I wouldn’t be doing this my way… but he had the knowledge of how to do something I did want to do. Also, this wasn’t a big company where I would be their puppet. It was just a guy doing something on his own.

So, Seth’s inquiry did open up a dialogue.

We went back-and-forth for about a week before I told him I would do it. That’s when Seth said were in this thing 50/50. It’s our network. We both bring things to the table and it’s been a we have been on fast-forward ever since. Seth and I are building a podcast channel which will have shows we are doing as well as others. It’s called the ABV Network, which since it’s all alcohol-themed shows means “alcohol by volume” to the public… but behind the scenes it’s Akley Brown Ventures.

Out of the gate we will have two shows:

  1. The beer show led by Seth’s buddy Wayne.
  2. A yet-to-be-named bourbon show led by Seth and I. Best of all, we have spoken to Evan Haskill, the guy who really got all of this going, and he is going to join us on this show as the announcer and reading the news.

For Seth and I, this couldn’t be any better. I think our skills complement one another’s and there is overlap in keys areas where we need it like creativity, drive and vision. We’ve got a lot of great ideas and big plans. Hopefully, our next show after these two initial ones will be one called Bourbon Zeppelin and we’ll have all of the crew from the newsletter involved.

You can follow all of the progress by following Seth and I on social media or checking our our web page (abvnetwork.com) once it’s up and running.

Like anything I’ve done to date, I don’t know what this opportunity brings, but I do know working with Seth will be fun. If we can bring  our personal happiness to the audience, I think success will find us.

This… like everything else I have shared in this special series has only happened for one reason.

IT’S BECAUSE WRITE!

_______________________

Write Steve Write! is a weekly blog by author Steve Akley. Typically it is posted on (most) Sundays and features insight about his writing… though there is an occasional movie review or random thought post. It should be noted it’s posted as a live feed… no editing, no planning beforehand, it’s typed out on Sunday morning and the “publish” button is immediately hit. Apologies for any errors but you get this just as Steve thinks it!

Coming Sunday: Back to our regularly scheduled program! Random thoughts on my writing career.

In the meantime, follow check in on Steve in a variety of ways:

Steve’s Catalog on Amazon: http://goo.gl/kJpKcP

The OPUS Blog: steveakley.tumblr.com

Evan Haskill’s Blog: I am a contributor here: thebourbonguyandrye.com

Sign Up for Steve’s SAP News (writing updates) Newsletter: Email Registration

Sign up for Bourbon Zeppelin (bourbon newsletter): Email Registration

Check out the latest issue of Bourbon Zeppelin: See it here!

ABV Network/A Podcast Channel for Alcohol-Themed Podcastsabvnetwork.com

Twitter: @steveakley

Instagram: @steveakley

What’s App: Steve Akley

Untappd: steveakley

IT’S BECAUSE I WRITE 9/10

I have been doing a bit of a retrospective over my three years of writing by listing the top 10 things that have happened to me since I have started writing.

Topics Covered So Far:

#1 of 10 – My O.P.U.S. Blog

#2 of 10 – Bourbon Zeppelin

#3 of 10 – Meeting a Hero of Mine

#4 of 10 – My Love Affair with Hawaii

#5 of 10 – The Time My Books Were Featured on TV

#6 of 10 – The Story I Took 35 Years to Complete

#7 of 10 – Bourbon Mixology

#8 or 10 – Telephone Call with a St. Louis Legend

———————————–

In this post…

My New Friends

One of the greatest elements to come out of my writing has been the incredible new friends I have picked up via social media. Prior to beginning to publish books in 2013, I wasn’t involved in any form of social media other than LinkedIn. I actually only joined that site as it became a requirement of my job at that time (I ran a private group we had).

While most people are on social media, those who aren’t totally get what I’m saying when I say I had no interest in any form of social media (though, they aren’t reading this since…well, they aren’t on social media). Okay, for those of you on social media and have embraced it forever, how can I explain my disdain for it. Well, it’s like this. You know how you feel about whatever social media platform you don’t use? Well, that’s how I felt about all social media.

What does that mean?

Well, if you are a Facebook person, but you don’t do Twitter, it’s because Facebook provides you with meaningful relationships and time-worthy insight into the lives of friends, family and social media buddies.

Twitter on the other hand…

Well it’s just for people who want to spy on others or share stupid updates on what they are eating right now. You don’t have time for that. Facebook, though. That’s great.

The problem is, you turn it around and it’s the Twitter person who is only making meaningful connections and Facebook is a complete waste of time in their eyes…or Instagram…or Snap Chat. (I barely even know what that one is…I mean who has time for the meaningless interactions…wait, there I go!)

Anyway, in 2013, I joined social media not to make friends, or even interact with others but to promote my work.

Somewhere along this journey, I started making friends. Not just virtual buddies where you like each other’s photos and make an occasional comment… like real friendships. Once I opened up to the concept, and redefined the term “friendship” in my own head, it’s been great. I’ve traded tough to find bourbons with people. I’ve used many of the people I’ve met online to seek advice from. You can’t believe the help I’ve gotten from people I’ve never met or even talked to on the phone with some of the projects I’m working on. I’ve built up interest in my work by interviewing new people with my O.P.U.S. blog.

The biggest surprise has been the collaborations. I’ve got a strong network of friends I’ve been buddies with since grade school. They aren’t necessarily into bourbon and writing like I am. Online, I’ve been able to find people with totally different lives than my own who I completely connect with based on the interests we have. We’ve turned these common interests into these really fun collaborations that evolve into such cool things. I know Evan Haskill, Amanda Hoppes and I have worked together from some really fun posts on Evan’s thebourbonguyandrye.com blog. Jenna Brownson, Amanda Hoppes, Samm Lim and I finished an eBook called Brain Tsunami we will be publishing soon. Evan and I are working on a book that is going to be really strong. Something we would want in our own library so it has to be interest to others, right?

Just this past week, I had someone reach out to me which could prove to be the biggest thing I’ve done to date. I’m not telling you about that one just yet. Nope. You gotta wait for that one until next week because it’s going to close out this series. It’s the capper to an incredible look back at what’s happened to me since I started writing.

All of these connections, and opportunities, come from one source and one thing alone…

It’s because I write!

_______________________

Write Steve Write! is a weekly blog by author Steve Akley. Typically it is posted on (most) Sundays and features insight about his writing… though there is an occasional movie review or random thought post. It should be noted it’s posted as a live feed… no editing, no planning beforehand, it’s typed out on Sunday morning and the “publish” button is immediately hit. Apologies for any errors but you get this just as Steve thinks it!

Coming Sunday: We’ll finish my “It’s Because I Write” series next week!

In the meantime, follow check in on Steve in a variety of ways:

Steve’s Catalog on Amazon: http://goo.gl/kJpKcP

The OPUS Blog: steveakley.tumblr.com

Evan Haskill’s Blog: I am a contributor here: thebourbonguyandrye.com

Sign Up for Steve’s SAP News (writing updates) Newsletter: Email Registration

Sign up for Bourbon Zeppelin (bourbon newsletter): Email Registration

Check out the latest issue of Bourbon Zeppelin: See it here!

Twitter: @steveakley

Instagram: @steveakley

What’s App: Steve Akley

Untappd: steveakley

IT’S BECAUSE I WRITE 6/10

Topics Covered So Far:

#1 of 10 – My O.P.U.S. Blog

#2 of 10 – Bourbon Zeppelin

#3 of 10 – Meeting a Hero of Mine

#4 of 10 – My Love Affair with Hawaii

#5 of 10 – The Time My Books Were Featured on TV

———————————–

Today, I’m going to tell you about a story that took me 35 years to complete…

The first writing assignment I ever got was a one page assignment to write a short fiction story in third grade. My idea was to write this story about two boys, Frank and Dirk, who had heard about this mysterious island called Bear Island. They decided to go off on their own on an adventure to the island.

Doing so meant a  challenging traverse in a kayak on an island they had heard was quite dangerous. Eventually the boys would stumble across the bear that had been the thing of legend in their town.

So I started writing about Frank and Dirk and their friendship. That led to their plan to go to Bear Island. Then I wrote about the the crossing the ocean to get to Bear Island in a kayak. The boys were quickly in over their head when the seas picked up. They paddled harder-and-harder, but the sea was getting angier. Finally, one wave, the size of which the boys had never seen before, lifted them in their kayak and slammed it down onto land. Both boys rendered uncouncious from the impact. Dirk woke up first and shook his friend awake with the line, “Frank, I think we are on Bear Island.”

Then…

That was it. I was out of space. My page was full. I blew the assignment. I never even got to the adventure. They never even encountered the bear.

F.

I went to my Mom and asked her what to do. She read my one-page story in my kid handwritten script (no computers back then) and she told me it was really good.

Wait, she didn’t even get it. This wasn’t complete.

I protested telling her there was no adventure. And the bear. What about the bear?

She told me I didn’t need any of that. The adventure was getting there. The plan, the execution, the angry sea. That was my adventure. That was the story. You leave it where they crash land on Bear Island and let the reader imagine the adventure. You set it up with your stories about mystery and intrigue and then you put your characters in the spot. You have left the reader to decide in their minds what happened to those boys.

Hmmmm.

I mean I think she made all of that up, but it didn’t sound bad.

Taking my Mom’s advice, I brought my story to class with me. We actually had to read them to the class and I have to say I was in good form that day. I really accentuated the tossing and turing in that kayak and I really hit the mark with the line, “Frank, I think we are on Bear Island.”

Applause. My teacher, Mrs. Varusa, loved it too.

A.

Wow, that really fueled my desire to become a writer. It wouldn’t be anything I ever acted on though until 2012/2013 after my Dad passed away.

That story never left me all of those years. I would often think about Frank and Dirk and their adventure. That line too, “Frank, I think we are on Bear Island” just stuck in my head. Like a real movie line where you apply it to everday life (people who are into movie lines will get that reference). For me, “Frank, I think we are on Bear Island” would pop into my head for more than 30 years everytime I was on some new adventure. For example, like when I was walking in the door on the first day of my new job back in 1998 at the company I still work for, I remember that line popping into my head, “Frank, I think we are on Bear Island.”

Yep, just like Mom said. We don’t know what’s going to happen, but an adventure is coming!

About a year into writing and publishing, I got the idea of publishing short stories. The first one I wrote was the Legend of Bear Island.

Haida Bear

The new, updated Legend of Bear Island has the complete history of the island. It has our boys, Frank and Dirk, go on an adventure and now, finally, we get to see exactly what happened to them after regaining conciousness on the beach.

It’s still one of the favorite things I have ever written. The story is inriguing, funny, adventure-filled and immediately brings me back to the third grade version of myself, crafting that story on lined paper with a pencil, sharing it with my Mom and then reading it to the class.

Finishing this gem, only happened to me because I write!

If you would like to check out the Legned of Bear Island, it is available for your Kindle device by clicking here!

_______________________

Write Steve Write! is a weekly blog by author Steve Akley. Typically it is posted on (most) Sundays and features insight about his writing… though there is an occasional movie review or random thought post. It should be noted it’s posted as a live feed… no editing, no planning beforehand, it’s typed out on Sunday morning and the “publish” button is immediately hit. Apologies for any errors but you get this just as Steve thinks it!

Coming Sunday: We’ll be continuing on with my “It’s Because I Write” series next week!

In the meantime, follow check in on Steve in a variety of ways:

Steve’s Catalog on Amazon: http://goo.gl/kJpKcP

The OPUS Blog: steveakley.tumblr.com

Evan Haskill’s Blog: I am a contributor here: thebourbonguyandrye.com

Sign Up for Steve’s SAP News (writing updates) Newsletter: Email Registration

Sign up for Bourbon Zeppelin (bourbon newsletter): Email Registration

Check out the latest issue of Bourbon Zeppelin: See it here!

Twitter: @steveakley

Instagram: @steveakley

What’s App: Steve Akley

Untappd: steveakley

IT’S BECAUSE I WRITE 5/10

Topics Covered So Far:

#1 of 10 – My O.P.U.S. Blog

#2 of 10 – Bourbon Zeppelin

#3 of 10 – Meeting a Hero of Mine

#4 of 10 – My Love Affair with Hawaii

———————————–

I’ve already covered four incredible things that have happened to me since I’ve been writing but I’ve got another great one today. Back when I was just getting going I was trying really hard at marketing to launch my brand. I think I’ve got a much more laid back approach now that is better suited for the indie author, but learning is a process, so I had to make some mistakes before I really figured out what I was doing.

One of the things I did was get some t-shirts made for friends and family with my website and twitter name on it. At the same time, a local reporter, Kim Hudson of Fox 2 in St. Louis had just taken over as the local interest story reporter in the morning. She announced if any business wanted to promote their brand to send in a t-shirt from their business and she would wear in for an entire mornings worth of shows (they start here at 4:00 and go to like 9:00 with news in the morning).

I sent in a t-shirt and some books along with information about my writing career.

Then…

I didn’t hear anything. I just figured an independent author wasn’t considered a business since I had seen Kim wearing shirts from local restaurants and shops.

About a month later, I’m at work one day and my Mom calls me… Kim Hudson is wearing my shirt… and she’s talking about me and my books.

Kim Hudson with my SAP Shirt On

Kim Hudson of Fox 2 in St. Louis on air wearing my shirt and holding up my Small Brand America IV: Special Beer Edition book

My Mom recorded the entire mornings worth of news so I got to see it. I guess it was kind of weird they never called first or anything, but it was incredibly cool to see such a great amount of free publicity for my work.

I did notice a small spike in sales of the beer book she spoke about after her appearance so it was really cool. Plus, you never know who gets introduced to you/your work when something like this happens.

Launching an independent writing career is difficult. In reality, this was a fleeting moment that didn’t change my life, but it was a nice early affirmation that you can make things happen if you try different things and work hard enough. It was definitely the confidence booster I needed at that time, and I can’t thank Kim Hudson enough for doing that!

_______________________

Write Steve Write! is a weekly blog by author Steve Akley. Typically it is posted on (most) Sundays and features insight about his writing… though there is an occasional movie review or random thought post. It should be noted it’s posted as a live feed… no editing, no planning beforehand, it’s typed out on Sunday morning and the “publish” button is immediately hit. Apologies for any errors but you get this just as Steve thinks it!

Coming Sunday: We’ll be continuing on with my “It’s Because I Write” series next week!

In the meantime, follow check in on Steve in a variety of ways:

Steve’s Catalog on Amazon: http://goo.gl/kJpKcP

The OPUS Blog: steveakley.tumblr.com

Evan Haskill’s Blog: I am a contributor here: thebourbonguyandrye.com

Sign Up for Steve’s SAP News (writing updates) Newsletter: Email Registration

Sign up for Bourbon Zeppelin (bourbon newsletter): Email Registration

Check out the latest issue of Bourbon Zeppelin: See it here!

Twitter: @steveakley

Instagram: @steveakley

What’s App: Steve Akley

Untappd: steveakley

IT’S BECAUSE I WRITE 4/10

You know how when they have a two-parter on your favorite show they start out the second episode with a mini recap of episode one in case you missed it? Well, the recap for my first three entries of my 10 part series focusing on the great things that have happened to me as a result of writing is as follows…

So far we’ve covered my O.P.U.S. interview series, my Bourbon Zeppelin newsletter and meeting one of my heroes in Dick Dale.

Okay, you’re all caught up.

The area I want to focus on today is the love I got from the residents of the State of Hawaii early on in my writing career.

When you are just getting started as an independent author you literally just want your books to sell… to somebody… anybody.

It’s true; it’s a difficult process getting yourself noticed as an indie author. In fact, writing is the easy part. Marketing… that’s the really tough part.

Luckily for me, I stumbled into a mutual love affair with the State of Hawaii that really bolstered my confidence in my writing early on. It all started with my Small Brand America series which focused on small companies competing against larger companies on grocer’s shelves. I had written two editions of the book and started working on a third. For some reason I had queried several companies based in Hawaii and all had agreed to do the book so I began thinking maybe the whole book should be companies based in the Aloha State. That’s a whole new twist to the challenges small companies face. Now they were not only competing against larger, better funded companies, they had the huge obstacle of being in a remote island location as well.

That book, Small Brand America: Special Hawaii Edition, truly helped turn the corner for me with my writing. It was my first minor victory. Not only did it make a few newspapers in Hawaii generating my first publicity as a writer, I also got a nice spike in sales from the companies featured. Since Hawaii is such a tourist friendly locale, many of these manufacturing companies also have stores where they sell goods directly to consumers along with some touristy-type souvenirs. Many started carrying my books there.

The love affair with Hawaii really took off as I was finishing SBA III. At that time, I had started writing short stories. I came up with the detective story involving the murder of a celebrity. Surveillance video captured everyone coming into or leaving the home so police had the murderer on tape, they just didn’t know who the right person was as multiple people from gardeners, to maids, to delivery people came and went regularly from this person’s house. One of the cities I had written about in SBA III was Kilauea. I loved the name, The Killer in Kilauea…it just had the right ring to it so it became the name of the story.

One of the people I had met through my SBA III story was a woman named Cas Schwabe. She’s got a great personal story. She’s an actress/chef who works as a personal chef to several big name stars when they come to Kauai (Woddy Harrelson and Mathew McConnaughy). She started her own juice company that featured in-home delivery. It’s a small company so this means Cas can often be found delivering the juice she makes. Needing to have characters coming and leaving the home of the celebrity in my book A Killer in Kilauea, I asked Cas if she would mind being a character in it. She happened to live in Kilauea so it truly was perfect.

She accepted my invite to do so and she became a character in my short story. Once again, this got a lot of publicity in Hawaii, with an article about Cas and her role as a character in my story appearing in the newspaper on Kauai.

At this time, I had several short stories and a handful of books published. Almost all of my sales were in Hawaii. Not even my home state of Missouri could compare to the numbers I was racking up in the South Pacific.

I had my family from my children’s book Leo the Coffee Drinking Cat move to Hawaii in the book, Leo the Coffee Drinking Cat Moves to Hawaii. Finally, when I wrote a novel, it had to be there as well. My book Pa’u Hana features two buddies living in Kauai trying to get into the movie business. (By the way, Cas Schwabe once again appeared in this book…a least a half-biographical/half-fiction version of her).

With the success of Bourbon Mixology (still the 5th ranked bourbon book on Amazon today) my sales are no longer skewed to being mostly from Hawaii. Still, this doesn’t diminish my love for our 50th state and the confidence the residents gave me so early in my career.

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Write Steve Write! is a weekly blog by author Steve Akley. Typically it is posted on (most) Sundays and features insight about his writing… though there is an occasional movie review or random thought post. It should be noted it’s posted as a live feed… no editing, no planning beforehand, it’s typed out on Sunday morning and the “publish” button is immediately hit. Apologies for any errors but you get this just as Steve thinks it!

Coming Sunday: We’ll be continuing on with my “It’s Because I Write” series next week!

In the meantime, follow check in on Steve in a variety of ways:

Steve’s Catalog on Amazon: http://goo.gl/kJpKcP

The OPUS Blog: steveakley.tumblr.com

Evan Haskill’s Blog: I am a contributor here: thebourbonguyandrye.com

Sign Up for Steve’s Newsletters: Email Registration

Twitter: @steveakley

Instagram: @steveakley

What’s App: Steve Akley

Untappd: steveakley

STILL MORE BOURBON ZEPPELIN NEWS

Have you ever heard an artist say one of the biggest challenges of creating a painting is knowing when it’s done?

I mean you are creating a world and you can continue to refine and enhance it seemingly forever. At some point you simply have to stop and say it’s done.

I’m kind of at that point with Bourbon Zeppelin, my bourbon-themed newsletter. From the standpoint of content, the first issue is almost done. I’m still waiting on two brief articles from contributors but the heavy lifting is definitely done. The layout is complete and the other 95% of the content is written, edited and set in place in the document.

I simply can’t quit going back and adding some new touches to it, though. I’m continually going into B.Z. #1 and reviewing the edited material again, adding new graphics, increasing the links in the articles so readers can be taken to the content they are reading about.

In summary, I don’t actually know how you ever feel like it’s complete and ready for publication.

Man, June 1 at 7:00 a.m. central time can’t come quick enough… because that’s the publication date/time and it’s the only time I think I feel like this first issue is going to be complete. When it is sitting in your email inbox… that’s when issue #1 will be totally done!

_______________________

Write Steve Write! is a weekly blog by author Steve Akley. Typically it is posted on (most) Sundays and features insight about his writing… though there is an occasional movie review or random thought post. It should be noted it’s posted as a live feed… no editing, no planning beforehand, it’s typed out on Sunday morning and the “publish” button is immediately hit. Apologies for any errors but you get this just as Steve thinks it!

Coming Sunday: I don’t know what I’ll be talking about on here next week, but something will come up I am sure.

In the meantime, follow check in on Steve in a variety of ways:

Steve’s Catalog on Amazon: http://goo.gl/kJpKcP

The OPUS Blog: steveakley.tumblr.com

Evan Haskill’s Blog: I am a contributor here: thebourbonguyandrye.com

Sign Up for Steve’s Newsletters: Email Registration

Twitter: @steveakley

Instagram: @steveakley

What’s App: Steve Akley

Untappd: steveakley

Home Phone: I’m not giving you that!

BIG B.Z. DAY

BZ Promotion Card May 1 2016

Even though technically nothing is happening with my Bourbon Zeppelin newsletter today, it’s still a big day for the project because it’s now one month until launch. It’s also the first time I will be reaching out to the 200+ industry insiders to find out if they have any content they want to share for the inaugural issue.

It’s like the project is finally coming together into something real. Talking about a concept without a tangible project is difficult. I have the vision of exactly what it is, and perhaps I should have created a full blown prototype to show people what I was doing, but I’ve elected to skip that part of the process and just talk about the plan. I believe once I have this first edition published it’s going to be much easier to get even more industry insiders involved.

“Getting people involved” on the production side of the project has been fantastic. I’ve got a crew together which should really be able to put out an interesting read. Take a look at these contributors and what they will be doing with Bourbon Zeppelin:

Mark Hansen – My buddy Mark Hansen is a graphic artist who designs all of my covers. We literally grew up together, living in the same St. Louis suburb. He gives B.Z. its identity with his custom graphics he draws for me (that’s his work in the black and white graphic above). Mark’s also one of those guys who has the ability to really break down a flavor profile by pulling out the unique tastes to it. With his skills he’s going to be doing reviews in each issue with a column titled The Bourbon Whisperer.

Amanda Hoppes – Amanda is a fellow author who will be joining the crew under the name the Bourbon Virgin to give her thoughts on tasting different bourbons for the first time. Amanda has a fun take on her reviews and is looking to expand her horizons beyond the Bud Light and Cherry Bombs she has been drinking up to this point.

Kris and Kate Kettner – Kris and Kate are a husband and wife team who run their own blog (check out: barrelsandmash.com). They are complete bourbon enthusiasts who will be answering questions asked by B.Z. readers. This questions could be anything bourbon related and they will bring a fun take to their responses I am sure.

Sarah Mitchell-Jackson (Sarah’s blog), Suzie Allkins (Suzie’s author’s page) & Lauren Elizabeth – Sarah (England), Suzie (England) and Lauren (Australia) bring an international component to B.Z. None happen to be bourbon fans but they have been able to provide some unique insight about bourbon in their respective countries.

Jerome Faulkner, G, The Bearded Sipper, Evan Haskill (Evan’s blog), Mike Swain, Carl “Los” Laehr, The Shy Associate Editor, Melissa Alexander, Alice Seim & Robin Ricca – These folks round out the contributors on the staff who will be making contributions to help make B.Z. great.

Hasse Berg (Hasse’s blog) – Finally, there’s Hasse Berg. Hasse just joined the crew recently but I’m not sure how I made it as far as I did without him. Hasse is a blogger from Denmark who writes about whiskey. He’s part of the Instagram crew I burn far too much time interacting with online.

Hasse combines three things you don’t often see packaged together…

1). He’s a hellion.

2). He’s a genius.

3). He’s hilarious.

Because he’s a genius, who is hilarious, with a background in “hellionusness” (I made that word up) he’s able to put his thoughts together in the most unique and funny ways (it truly is amazing he does all of this writing in English when his primary language is Danish…again, genius). Anyway, Hasse is going to close out every issue with Hasse Berg’s World… a stream of consciousness piece from the mind of Hasse Berg. It caps each issue with some funny thoughts which I think is going to be great.

As you can see, I’ve got an awesome crew that is going to help me put together an unbelievably great bourbon-focused publication.

Set your alarms for June 1…8:00 a.m. Eastern time/7:00 Central for issue #1 of Bourbon Zeppelin!

_______________________

Write Steve Write! is a weekly blog by author Steve Akley. Typically it is posted on (most) Sundays and features insight about his writing… though there is an occasional movie review or random thought post. It should be noted it’s posted as a live feed… no editing, no planning beforehand, it’s typed out on Sunday morning and the “publish” button is immediately hit. Apologies for any errors but you get this just as Steve thinks it!

Coming Sunday: I don’t know what I’ll be talking about on here next week, but something will come up I am sure.

In the meantime, follow check in on Steve in a variety of ways:

Steve’s Catalog on Amazon: http://goo.gl/kJpKcP

The OPUS Blog: steveakley.tumblr.com

Evan Haskill’s Blog: I am a contributor here: thebourbonguyandrye.com

Sign Up for Steve’s Newsletters: Email Registration

Twitter: @steveakley

Instagram: @steveakley

What’s App: Steve Akley

Untappd: steveakley

Home Phone: I’m not giving you that!

 

PAYDAY = GOLD! (LITERALLY)

April 15 is looming.

There aren’t many dates in American culture as big as this one. Once you get past the big holidays of Christmas, New Year’s, Halloween and the Fourth of July, April 15, tax day, is probably next up on the list. Of course, those other dates are celebrations.

April 15 doesn’t have many of us celebrating.

I’m a little different in that I do relish this time of the year. For me, it’s payday. When I decided to start writing (my first book was published in March of 2013), I decided I couldn’t touch my book money. You do get paid monthly, but if I ended up taking the money out of the bank, I would spend it on frivolous stuff: more lunches out with the work crew, more rounds bought at happy hours, new “iStuff,” etc.

There was some practicality to my approach as well. It wasn’t like I needed book money to live. Leaving it in the bank meant when I had a big expense, say a book getting published and I needed to order 20 copies and mail them out, the money to cover those expenses was there. If I spent my cash, I’d end up spending “house money” on those purchases. That clearly wouldn’t work.

Let’s not forget, I get paid 100% of sales money as well. No taxes are taken out. That doesn’t mean I don’t have to pay taxes, it just means I will be squaring up with the government on what I have determined is the fifth most notable date in the American lexicon.

Starting out in March of 2013, my plan became to leave my money untouched in a separate account unless I had to take money out for expenses. At the end of my fiscal year, April 1, I could then determine what I owe the government and the balance of the cash in the account would be mine (less a base of $100 I would always leave in the account to cover expenses).

Having just completed my third year, I have to say this has worked out great. On April 1, tax money gets transferred over to checking to help square up with the government. I take 1/3 of the balance and transfer it to my kid’s college fund. I like the idea of my books going to help pay for her education.

The next 1/3 goes to charity. I support Love A Cat charity in Hawaii. They help feral cats on the island of Oahu in Hawaii. I really like working with them because the people who run it are incredibly nice, the do great work and they are a really small charity. My book money truly helps them out.

I’ve written in the past about the support of my books in the State of Hawaii and I wanted to give back to the State because they were reading my books back at a time when seemingly no one else was. One of their Board Members had contacted me about my books and we hit it off and I’ve been supporting them with money from my book sales ever since.

The final 1/3 of my money, after taxes, goes to me. I’m big into not just spending it freely, though. I feel like writing is hard work and I want something to show for my effort. I decided to take a portion of my cash I get on April 1, and buy something cool. I do buy some iStuff, a few meals out to celebrate, a bottle or two of bourbon, that type of thing, but I wanted a portion of my cash to go to something special. Something that I could always have. Something that would be treasured even after I’m gone. It had to be something heirloom worthy.

I found it.

GOLD!

That’s right, whenever I write, I’m earning gold. Yep, I take some of my cash and purchase some gold which I keep in a simple jar. I only get to see it this time of the year since I end up putting it in the safety deposit box, but man, it’s cool.

Gold

My gold haul so far after three years of writing

Am I rich?

Nope.

This is just a small portion of my money, and I actually lost money the first year I was writing so this is only two years worth of “book money.” Still, I have 18 grams of gold. A troy ounce is 31.1034768 grams of gold so I’ve got a little more than a 1/2 an ounce of gold.

Why a jar?

I like the way those jars look and even sound on shows like Gold Rush. Gold has a unique clink when it moves around in a glass jar. Man, I love holding that gold in that jar.

I’ve got a long way to go to fill it up, but it’s going to be fun to get it out of the safety deposit box every year and add to my stash.

Shouldn’t it be that way?

Writing… it’s supposed to be fun, right?

Well, when you are filling a jar up with AU with every word you write, it’s pretty darn cool!

_______________________

Write Steve Write! is a weekly blog by author Steve Akley. Typically it is posted on (most) Sundays and features insight about his writing… though there is an occasional movie review or random thought post. It should be noted it’s posted as a live feed… no editing, no planning beforehand, it’s typed out on Sunday morning and the “publish” button is immediately hit. Apologies for any errors but you get this just as Steve thinks it!

Coming Sunday: I don’t know what I’ll be talking about on here next week, but something will come up I am sure.

In the meantime, follow check in on Steve in a variety of ways:

Steve’s Catalog on Amazon: http://goo.gl/kJpKcP

The OPUS Blog: steveakley.tumblr.com

Evan Haskill’s Blog: I am a contributor here: thebourbonguyandrye.com

Sign Up for Steve’s Newsletters: Email Registration

Twitter: @steveakley

Instagram: @steveakley

What’s App: Steve Akley

Untappd: steveakley

Home Phone: I’m not giving you that!